With new social media properties being born everyday you must truly have a passion for this business. Achieving desired results requires true and profound dedication to the field as it is constantly evolving. This business is about building healthy and responsible relationships between brands and their target audience. It requires close monitoring and daily management to assure brand to customer relationships are being nurtured and positively maintained. In addition keeping up to date with new tool developments and properties is key. Utilizing my skills and knack for this business for your brand will be useful in producing results oriented social media presence across a number of different platforms.