Alcone has been in the makeup business for 60 years, and now they are making their products available to everyone, not just the professional makeup artists and their celebrity clients. We are the industry standard line. Our products are used on stage, screen, and magazines around the world, and now you can have that flawless look that the celebrities have! Shop 24/7 from my website and please let me know if you have any product questions! www.lashyleah.com