Poor customer experience costs Big 4 UK banks billions
The value of excellent customer services experience can be considerable. In the UK, the largest four banks – Barclays, HSBC, Lloyds and RBS – may be missing out on an average £3.
CXGroup - Poor customer experience costs Big 4 UK #banks billionsThe value of excellent #customer #services #experience can be considerable. In the UK, the largest four banks – Barclays, HSBC, Lloyds and RBS – may be missing out on an average £3.7 billion between 2015 and 2018 due to the lacklustre experience offerings. Prioritising six key pillars in the customer experience journey may provide a means for the banks to pick up their game and hold onto the #loyalty of their current 77% market share of customers.
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