The curious spelling of their name is defined: to possess harmony. This definition exemplifies the band's trademark sound. Concentual delivers their unique brand of rock ‘n roll with driving beats and punchy guitars, accented by clever riffs and crafty hooks. Their fine tuned melodies and harmonies soar above a rock solid rhythm section, engaging their audience with both their showmanship and polished sound. Taking cues from rock giants like U2, Led Zeppelin, and the Foo Fighters, Concentual tries to provide fans with not merely a show, but a rock and roll experience! Since the band's inception in early 2001, Concentual has evolved into the finely tuned line-up that it is today, and has captured the hearts and praise of many of the midwest's top venues and artists, being touted as the "next big thing" in the Twin Cities.